Time will tell whether NY attitude can do well in San Francisco. Beneath Niketown is this spot that’s drawn in celebs such as Orlando Bloom and Gael Garcia Bernal. Designed by Stephane Dupoux, (Buddha Bar in NY and Nikki Beach Club in Miami) and holding only 299 guests, most nights the crowd is heavily tech-happy and fairly friendly, enjoying such décor as a petrified tree in the middle of the dance floor. But SF has historically not done the guest-list thing and this spot is guest-list focused. As well as bottle service-oriented. That said, a thoughtful wine list and carefully chosen roster of DJs and live acts are aimed at luring West Coasters to a new way of nightlife.

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